Monday, February 21, 2011

Case Study: British Telecom Justifies its Applications

Read the case on Page 299 IT's about Business 10.1

British Telecom Justifies its applications and in a MS document answer the following questions.

1. Write a summary of the case.
2. Explain how British Telecom ended up with 4,300 information systems initiatives across the company.
3. Detail how the company went from 4,300 initiatives to 29.
4. Evaluate the site www.bt.com and discuss what you found most interesting.

Save the file as "yourname yourclass BT Justifies" in your class folder. This is to be completed by the end of class.

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